May 04, 2004
This week, students at Thomas Street Middle School in Mississauga will be rewarded for winning the City of Mississauga's "Pledge Not to Litter Challenge." The school's name had been drawn in the "Slam Dunk Your Junk" anti-litter campaign, by spokesperson - Jerome Williams, the Junkyard Dog (JYD) - just weeks before he was traded from the Toronto Raptors to the Chicago Bulls.
Students will be treated to the "Mission Possible Youth Motivation Tour," produced by Williams' charity organization, the JYD Project. What they don't know is that Jerome Williams will make a surprise appearance and speak to the assembly. Williams was determined to return to Mississauga to thank the 903 students and staff at Thomas Street Middle School, for signing pledges not to litter.
The show will be hosted by Jerome's brother and co-founder of the JYD Project, Johnnie Williams III, and will address the pillars of success for youth: focus, think, give back and chill. One of the assembly highlights will be Mississauga's hip-hop anti-litter theme song, "Slam Dunk Your Junk."
Media are invited to attend:
When: Wednesday, May 5, 1 p.m.
Where: Thomas Street Middle School, 2649 Thomas Street, Mississauga
Last year, between October 14 and November 14, 56 Mississauga schools registered in the City's "Pledge Not to Litter Challenge" and thousands of students signed pledges not to be Litterbugs. "Slam Dunk Your Junk" continues to be the anti-litter campaign for youth. For more information see www.mississauga.ca/litterbug.
Public Affairs Specialist