Business and innovation | October 21, 2020
Those travelling through Mississauga will notice new public art in the form of light pole banners stretched throughout the City’s downtown core. This temporary installation by Mississauga-born artist and illustrator, Pranavi Suthagar, celebrates Mississauga’s diversity and cultural identity.
Much of 2020 has been spent reacting and adapting to a new reality brought on by the COVID-19 pandemic. The new street banner public art also helps to promote local businesses, products, artists and activities through the City of Mississauga’s #MississaugaMade online initiative developed by Tourism Mississauga.
“Being born and raised in Mississauga, I am grateful to be a part of this campaign,” said artist Pranavi Suthagar, who was commissioned by the City’s Public Art Program to create new artwork for the Mississauga Made campaign. “I remember seeing all colourful banners decorating the city growing up and I always wondered who created them. To be selected for this campaign, and given the opportunity to share my perspective on how I view the city is a full circle experience.”
“Tourism Mississauga is very proud to be a part of this year’s street banner campaign, in collaboration with the City’s Public Art Program. Not only are the banners a great way to show our support within the community, but they also offer us an opportunity to celebrate and showcase the work of a local artist”, said Tej Kainth, Manager of Tourism Mississauga. “Mississauga Made is a campaign that supports all our local businesses and the arts, and we encourage residents and visitors alike to join the movement and support our local talents, and all Mississauga has to offer.”
The street art was installed on Friday, Oct. 16 and will remain on the following streets until mid-January 2021:
“Mississauga Made is a great local initiative that supports our small business community. During these difficult times, more than ever, we need to stand together and support our entrepreneurs and our local businesses”, said Bonnie Brown, Director of Economic Development Office. “During the month of October, the City has been celebrating Small Business Month, and the Mississauga Business Enterprise Centre continues to offer free webinars and events to celebrate entrepreneurship and help people start and grow their business.”
The next time you visit Mississauga’s downtown, take a closer look at this important artwork and reflect on your own connection to Mississauga.
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